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Hypothesis vs. Competitors: Why Now Is the Time to Choose Us

By Catalina Santilli | 11 July, 2025

Choosing the Right Tool for the Future of Learning

As digital learning evolves, social annotation has emerged as a powerful way to engage students with course content—and with each other. But not all tools are created equal.

Institutions looking to improve outcomes, boost accessibility, and reduce instructor workload need solutions that are tightly integrated, privacy-forward, and scalable. Hypothesis checks all those boxes—and more.

Whether you’re exploring annotation for the first time or re-evaluating your current platform, this post will walk you through why now is the perfect time to choose Hypothesis.

1. Turn Passive Reading into Active, AI-Resistant Learning

Hypothesis is built to turn passive reading into digital engagement. By annotating directly on course materials, students build critical reading and thinking skills – reducing AI-generated shortcutting and driving authentic interaction.

Students can highlight passages, respond to peers, and ask questions—directly in the margins of assigned readings.

Unlike standalone reading platforms, Hypothesis works directly inside your LMS. That means:

  • Students can annotate webpages, PDFs, YouTube videos, and more.
  • We partner with platforms like JSTOR and VitalSource Bookshelf, so you can annotate scholarly articles and eTexts with full functionality.
  • Seamless LMS integration means no separate logins or platforms—just one unified, in-context learning experience.
  • Built for deep, interactive learning across disciplines and modalities.

Whether you’re teaching history, chemistry, or writing, Hypothesis meets you where you are—with content you already use. Whether your readings live on the public web, in the library, or in a commercial eText, Hypothesis makes it easy to bring discussion to the source.

2. A Tool Designed for the LMS, Not Outside It

Where your content lives matters. Hypothesis doesn’t store or relocate your files—it renders them in place and overlays annotations directly in the LMS, making this an easy addition to a faculty member’s toolkit and workstream Built for Canvas, Blackboard, D2L and Moodle, Hypothesis ensures that everything happens in one secure environment.  Students never leave your LMS.  No new accounts. No searching across multiple tabs.

By contrast, some platforms require instructors to upload content into an external system, creating copyright complications and requiring students to leave the LMS to engage with materials.

With Hypothesis:

  • Content never leaves your LMS or secure hosting
  • Access is protected by single sign-on
  • Everything happens within the same learning environment

3. Built for Flexibility, Privacy, and Instructional Freedom

From accessibility to open-source code, Hypothesis was built to align with the values of modern higher education.

  • Privacy: FERPA compliant, minimal PII collection (only student email)
  • Accessibility: WCAG 2.1 AA compliant and independently audited
  • Security: SOC 2 Type 2 certified, with full HECVAT
  • Open standards: W3C Web Annotation, LTI
  • Codebase: 100% open-source

This commitment to transparency gives institutions more confidence—and instructors more flexibility.

4. Feature Comparison: Hypothesis vs. the Competition

Feature Hypothesis Other Tools
How it works LMS-native annotation on any content External platform login + content upload
Supported content types Webpages, PDFs, YouTube, JSTOR, Bookshelf PDFs, Office docs, purchased content
Document storage None—renders in place Stored externally
Annotation model In-line, threaded, @mentions, media embeds Basic comments, no threads
Grading Auto-Grading + LMS sync Native gradebook, LMS sync requires extra step
Analytics LMS Dashboard, real-time tracking Analytics inside external platform
Copyright No duplication—annotations on original files Instructor responsible for clearance
Cost Institutional license or Inclusive Access Often student-paid or textbook-based
Support Dedicated CSM, onboarding, certification Ticket system, public docs only
SLAs Industry-grade support and uptime Basic SLAs
Accessibility VPAT, WCAG 2.1 AA VPAT 2.4, WCAG 2.1 AA
Privacy FERPA compliant, limited PII Collects more student data
Security SOC 2 Type 2, HECVAT Public security statement
Standards LTI, W3C Annotation LTI only
Codebase Open-source Proprietary

5. The Hypothesis Advantage: What’s New

We’re always building—and always listening. Hypothesis continues to evolve in direct response to what educators and institutions need most. Our newest features are designed to deepen student engagement, streamline instruction, and make academic oversight easier:

  • Image Annotations
    Add interactive pins to images in PDFs—from scientific diagrams to historical maps.
  • @Mentions
    Tag students and colleagues directly in annotations to start focused conversations.
  • LMS Dashboard
    Track participation by class or institution with real-time annotation counts and holistic insights.
  • Import/Export
    Seamlessly bring in course materials or export annotations for records and review.
  • Auto-Grading
    Assess student annotations automatically using your own grading criteria—saving time while staying in control.

All of these features are available now and fully integrated into your LMS—with no additional tools or costs required. Even better? There are no integration fees, and when your institution becomes a partner, you gain access to a dedicated Customer Success team. That includes personalized onboarding, custom training workshops, and full access to our Hypothesis Academy certification program—all at no extra cost.

All of these are available now, within your LMS, with no extra tools or logins required.

Conclusion: The Smart Choice for Campuses Today

If your institution is rethinking how to boost reading engagement, reduce plagiarism, and offer AI-resistant assignments, now is the time to act. Hypothesis is already supporting millions of annotations across hundreds of campuses—without increasing faculty workload.

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